Premium Auto Branding Services
Transform Auto-Rickshaws Into Moving Billboards
Choose from three premium auto branding solutions designed to maximize your brand visibility across India's bustling streets. Professional installation, GPS tracking, and comprehensive analytics included.
Auto Branding Services in India — Complete Guide
BrandOnAuto offers three professional auto-rickshaw advertising formats designed for different campaign objectives and budgets. Auto Hood Branding (₹580/auto, 8.33 sq ft) replaces the entire rear canvas with a premium rexin display lasting 12–18 months. Auto Sticker Branding 24×18 inch (₹230/auto, 3 sq ft) uses UV-resistant vinyl on the rear panel — ideal for QR code campaigns. Auto Sticker Branding 24×6 inch (₹140/auto, 1.2 sq ft) is the most affordable transit advertising format in India with a CPM of ₹0.40–₹0.70.
Each branded auto-rickshaw generates 8,000–12,000 daily impressions as it travels 80–120 km through residential streets, market lanes, IT corridors, and traffic signals. With active operations in 20+ cities including Mumbai, Delhi, Bangalore, Hyderabad, Chennai, Kolkata, and Pune, BrandOnAuto manages end-to-end campaign execution: creative design, printing, auto union coordination, GPS-tagged installation, and weekly performance reporting.
How much does auto branding cost in India?
Auto branding costs in India range from ₹140 to ₹580 per auto per month depending on the format. Hood branding starts at ₹580/auto for 8.33 sq ft of premium rexin display. Sticker branding 24×18 inch costs ₹230/auto for 3 sq ft of vinyl. Sticker branding 24×6 inch starts at just ₹140/auto for 1.2 sq ft. All prices are all-inclusive — covering material, printing, and installation. Volume discounts of 5–10% apply for fleets of 50+ autos. City-specific union charges are quoted separately and upfront.
Which auto branding format should I choose?
Choose hood branding for premium brand campaigns requiring maximum visibility, 12–18 month durability, and 70–80% unaided brand recall. Choose 24×18 inch stickers for QR-code response campaigns, app installs, and mid-range budgets where per-auto impact matters. Choose 24×6 inch stickers for mass-reach campaigns, political advertising, and budget-sensitive city-wide saturation where fleet size matters more than per-auto display area.
How does auto branding compare to digital and OOH advertising?
Auto branding delivers the lowest CPM of any advertising format in India. Hood branding achieves ₹1.5–₹2.5 CPM, 24×18 stickers deliver ₹0.75–₹1.20 CPM, and 24×6 stickers reach ₹0.40–₹0.70 CPM. By comparison, digital display advertising costs ₹50–₹400 CPM with 40–60% viewability, metro station OOH costs ₹300–₹600 CPM, and bus shelter ads cost ₹150–₹300 CPM. Auto branding also reaches narrow residential lanes and market areas where no other outdoor format can penetrate.
Auto Hood Branding
Premium 3-panel rexin hood — 8.33 sq ft of moving billboard across 20+ cities
Auto Sticker Branding (24×18")
High-visibility rear panel sticker — 3 sq ft, ₹230/auto, 6–9 months durability
Auto Sticker Branding (24×6")
India's most affordable transit ad — 1.2 sq ft strip, ₹140/auto, mass market reach
Popular cities by service
Popular cities for Auto Hood Branding
Popular cities for Auto Sticker Branding (24×18")
Auto Hood Branding
Auto Hood Branding is India's most impactful form of transit advertising. A custom-designed, professionally stitched 3-panel rexin hood replaces the back cover of an auto-rickshaw, creating 8.33 sq ft of premium, weather-resistant brand display. Visible from 30–50 metres, durable for 12–18 months, and generating 10,000–12,000 daily impressions per vehicle — hood branding delivers your brand to every corner of the city, on every route, at every hour.
Auto Sticker Branding (24×18")
Auto Sticker Branding 24×18 inches is the most popular format for brands seeking city-wide coverage at an accessible budget. A premium UV-resistant vinyl sticker (60×45 cm) is professionally applied to the rear panel of an auto-rickshaw, creating 3 sq ft of high-contrast advertising space. It is visible to all following traffic, pedestrians at traffic signals, and shoppers in market areas — generating 8,000–10,000 daily impressions per auto at an industry-low CPM of ₹0.75–₹1.20.
Auto Sticker Branding (24×6")
Auto Sticker Branding 24×6 inches is the most economical route to mass-market transit visibility in India. A compact, high-contrast vinyl strip (60×15 cm) placed on the top rear panel of an auto-rickshaw delivers 1.2 sq ft of advertising at just ₹140 per auto — generating an astonishing CPM of ₹0.40–₹0.70. For brands seeking to deploy 300–1,000 autos across a city or multiple cities with a controlled budget, this is India's best cost-per-impression transit format.
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Transform auto-rickshaws into moving billboards. Get in touch with our team to discuss your branding needs and get a custom quote.